đđWhy do they say that one should start a business from something small?
Oh, thatâs true actually! But not because people are crazy about little things (kittens, puppies, childrenâŚ) but because going small scale is the only way to understand if your idea works when you start.
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Something that works will be demanded; no demand is one of the most common causes of death for startups.
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Something that works can be improved and developed, as thereâs something to measure since you can only manage what you can measure and track.
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Something that works means that your investors can see that your words are more than just words. The ability to design good pitch decks is not equal to the ability to make a working product.
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When you start a business, you probably donât have a lot of money, and itâs usually hard to make something big and working without big money. Thatâs why you have to start with something small.
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Have a big idea, but it doesnât work? Try to take some small part from it, and make it work. This would be the greatest proof that you can turn this into something big.